May 14, 2025
Community
Sponsorship
For the second consecutive year, Gainbridge®, a Group 1001 company, is joining forces with Parity, the premier platform for professional women athlete partnerships, and the Women’s Sports Foundation® (WSF) for a grant program that supports girls and women through sports and education.
As part of the Gainbridge® Assists Powered by Parity, $222,000 will be awarded to organizations and athletes nationwide. A minimum of $5,000 will be awarded to each selected organization, with one standout recipient receiving a $50,000 grant, a nod to tennis legend Billie Jean King, who launched WSF 51 years ago with a $5,000 check and a bold vision for change.
Gainbridge® Assists Powered by Parity, formerly Parity Week, is tied to the company’s mission to transform communities through sports and education. In 2024, Gainbridge®, Parity, and WSF distributed $172,000 to 22 organizations, reaching more than 5,000 girls and women.
Gainbridge® commits more than 40% of its sponsorship dollars to women's sports – far exceeding the national average. Gainbridge® is the title sponsor of two major women’s sporting events, the Billie Jean King Cup by Gainbridge and The ANNIKA driven by Gainbridge at Pelican. The company’s elite roster of women ambassador athletes includes WNBA star Caitlin Clark, tennis icon Billie Jean King, two-time Olympic gold medalist and World Cup Champion Briana Scurry, and 72-time LPGA Tour winner Annika Sörenstam. Recently, Gainbridge® and the United Soccer League announced the Gainbridge Super League, a Division One professional women’s soccer league.
“Gainbridge® Assists is an opportunity to celebrate girls and women in sports and education, and give back on a grassroots level,” said Mike Nichols, Group 1001’s Chief of Sponsorship Strategy and Activation. “By partnering with Parity and the Women’s Sports Foundation®, we’re empowering the next generation of girls and women to pursue their athletic dreams and educational goals.”
“This collaboration is rooted in our shared belief that equity begins with access,” said Leela Srinivasan, CEO of Parity. “At Parity, we’re proud to help drive meaningful investment into organizations that are breaking down barriers and building a stronger future for women and girls in sports and education. These grants don’t just provide resources—they create ripple effects that last for generations.”
Gainbridge® Assists Powered by Parity grant applications can be submitted through July 11, 2025, at https://paritynow.co/gainbridge-assists. To be considered for a grant, applicants must:
Focus on supporting girls and/or women in sports and/or education
Be located in the U.S.
Be able to share their impact through storytelling and social media
Implement the grant in November 2025
For more information about Gainbridge® Assists Powered by Parity, visit https://paritynow.co/gainbridge-assists.
Apr 22, 2025
Sponsorship
Groundbreaking Multi-Year Agreement Introduces the Gainbridge Super League, Marking a Major Milestone for Women’s SportsThe United Soccer League (USL) and Gainbridge®, a Group 1001 company, today announced a historic, long-term partnership, making Gainbridge® the first-ever entitlement partner of a professional soccer league in the United States. As part of a multi-year agreement, Gainbridge® will become the Official Partner and Exclusive Financial Services Partner of the newly named Gainbridge ...
Apr 8, 2025
Sponsorship
Scurry to use her platform to provide more opportunities for women and youth soccer players, empower women to achieve financial goalsGainbridge®, a Group 1001 company, today announced a multi-year partnership with Hall of Fame soccer goalkeeper Briana Scurry to serve as a brand ambassador for the company. A two-time Olympic gold medalist, World Cup Champion, and trailblazer in women’s sports, Scurry will partner with Gainbridge® to provide more opportunities for women and youth soccer players, h...
Nov 18, 2024
Sponsorship
The final Parity Week by Gainbridge® grant for 2024 was announced Tuesday, November 12 at The ANNIKA driven by Gainbridge at Pelican. Group 1001 President and CEO Dan Towriss presented Gainbridge® ambassador Caitlin Clark with the 22nd grant for $22,000 to the Caitlin Clark Foundation. “Aligning with Caitlin’s foundation is a way to make a positive impact and create a better tomorrow for women and girls in sports and education,” said Towriss. “Caitlin is not only a leader for young girls compet...
Sep 4, 2024
Sponsorship
Gainbridge®, Parity, and the Women’s Sports Foundation (WSF®) announce the recipients of grants for “Parity Week by Gainbridge®:Investing in the Future of Women’s Sports.” This year, $172,000 in grants is being awarded to 22 deserving organizations and athletes that support girls and women through sports and/or education.Gainbridge®, a Group 1001 company, and its sister company Parity, a brand sponsorship platform committed to closing the gender income and opportunity gap in professional sports,...
Jun 19, 2024
Work Life
Sponsorship
Community
On June 11, Group 1001 kicked off its summer corporate volunteer program, 1001 Hours of Impact, with a wall build with Habitat for Humanity of Boone County. The aim of 1001 Hours of Impact is for employees across all offices and locations to collectively secure 1,001+ volunteer hours from June through August. True to Group 1001’s commitment to transforming communities through education and sports, Indiana Fever’s Caitlin Clark – brand ambassador for Gainbridge®, a Group 1001 company – and Indian...